Head of Growth

We help companies like Gamma, Airwallex, and Cartesia launch their products and guarantee 10M views on any launch. We’re the only company in the world with the ability and track record to offer this guarantee.

We do this on X and LinkedIn through a combination of:

1. 1Research on how the X and LinkedIn algorithm works.
2. 2Relationships with >500 creators controlling >300M views per month.
3. 3A team of filmmakers and thinker-writers who’ve pulled >1B views.

4B+ people spend >4 hours a day on their phone. Attention is today’s gold. You could build the best product in the world but nobody will know about it if you can’t go viral.

Tech used to be a weapon, now it’s just a tool. Everyone can build good products. The person who knows how to go viral wins. Social Capital wants to be the king-maker in tech.

We’ve generated ~500 million views across our client base. As far as we know, our track record is singular.

We only work with generational companies.

• Gamma$2.1B
• Airwallex$8B
• Wispr Flow$700M
• Poly AI$750M
• TripleWhale$600M
• Superblocks$200M
• Cartesia$100M Series A-II
• Icon$5M revenue in first 30 days
• Andreessen Horowitz (a16z)$40B AUM

If you have enough data, understanding, and taste, virality is not luck. It’s engineering. We reverse-engineer how social algorithms work, identify patterns in reach and engagement, and model our content strategy around those patterns.

We control 500M impressions/year. Elon Musk, Paul Graham, and every entrepreneur you look up to has probably commented on, liked, or retweeted our content.

1. 01

   Create a viral launch video

   Understand the product by talking to the founder, watching sales calls, isolating ‘aha’ moments, storyboarding, directing the animations second by second, being ultra-OCD about the details — all within two weeks.

2. 02

   Build a launch GTM team

   Onboard anyone required to make a launch successful — a film crew in NYC, video editors, sound directors, motion designers; recruiting the right influencers globally to amplify.

3. 03

   Create viral hooks and assets

   Research X and LinkedIn exhaustively using advanced search. Find hundreds of relevant viral examples. Adapt them. Ideate dozens of written and visual hooks. Micromanage the drafts of 100+ creators.

Two years at Social Capital will give you more than any corporate job or degree can in three.

• A peerless resume. You’ll work with the fastest-growing companies on earth.
• An undeniable skill of getting 10M views for any product. Any company will happily make you their Head of Product Marketing.
• The chance to work with the brightest minds in the country. You’ll rarely feel like the smartest person in the room.
• A network of founders, influencers, creatives and writers to leverage at any point.
• After two years you can become a SoCap Partner — own clients, share profits, or build your own team.

You don’t have to check all — these are instructional, usually representative of a type.

• You’ve written 5+ posts with 1M views on Twitter or LinkedIn — instant hire. We’ll train you if you haven’t.
• You’re a Twitter nerd and spend >2 hours/day on Twitter.
• You follow AI, tech, venture, startups — you understand our corner of Twitter.
• You’re frequently described as the most well-read person in your group.
• High IQ, high EQ.
• You reason from first principles.
• You can’t sit still. You have an obsessive form of workaholism.
• You have taste (iykyk).